经典好书《Death from a Top Hat》读书内容简介: 作者简介详情

经典好书《Strange Tales from a Chinese Studio》读书内容简介:ge Tales of Pu Songling (1640-1715) are exquisite and amusing miniatures that are regarded as the pinnacle of classical Chine...详情

经典好书《全球整合营销传播IGMC》读书内容简介:国整合营销传播之父，现为美国西北大学麦迪尔新闻研究所广告暨整合行销传播学教授。《直效行销期刊》编辑、“全美促销行销协会”总监，获“直效行销教育基金会”第一届“年度最佳直效行销教育家”殊荣。史丹立·田纳本（Stanley Tannenba...详情

经典好书《全球整合营销传播》读书内容简介:场营销所有关的一切传播活动一元化。整合营销传播一方面把广告、促销、公关、直销、CI、包装、新闻媒体等一切传播活动都涵盖到营销活动的范围之内,另一方面则使企业能够将统一的传播资讯传达给消费者。所以，整合营销传播也被称为Speak With One Vo...详情

经典好书《A History of Chinese Philosophy, Vol. 1》读书内容简介:lication in Chinese in the 1930s, this work has been accepted by Chinese scholars as the most important contribution to the s...详情

经典好书《House of M》读书内容简介:e decade is here The Avengers and the X-Men are faced with a common foe that becomes their greatest threat: Wanda Maximoff ...详情

经典好书《A Writer's People》读书内容简介:jprasad Naipaul），1932年生于靠近特立尼达西班牙港的chaguanas。他家是来自北印度的移民，祖父供职于一家甘蔗种植园，父亲是一名记者。1950年，18岁的奈保尔获政府奖学金，来到英国牛津大学专攻文学。大学期间，他的...详情

经典好书《The Political Economy of a Frontier》读书内容简介:y involves the absorption of frontier areas. The process of Chinese state and social formation are therefore closely intertwi...详情

经典好书《A Mathematician Plays The Stock Market》读书内容简介:st writer on mathematics, a witty and insightful book on the stock market and the irrepressibility of our dreams of wealth. ...详情

经典好书《Half of a Yellow Sun》读书内容简介:ew novel from a writer heralded by The Washington Post Book World as “the 21st-century daughter of Chinua Achebe,” Half of a ...详情