Writing for the Web读书介绍
| 类别 | 页数 | 译者 | 网友评分 | 年代 | 出版社 |
|---|---|---|---|---|---|
| 书籍 | 192页 | 2020 | New Riders |
| 定价 | 出版日期 | 最近访问 | 访问指数 |
|---|---|---|---|
| USD 29.99 | 2020-02-20 … | 2020-06-11 … | 69 |
With Writing for the Web, you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustrate the key concepts behind writing nonlinear, interactive stories; creating succinct and clear copy; and working compelling images, motion graphics, and sound into your content. Many books offer instruction on how to use software programs to build Web sites, podcasts, and illustrations. But only Writing for the Web explains when and why an author might choose an illustration over a photograph, motion graphics over text, or a slice of Beethoven's Fifth over the sound of a bubbling brook. Focusing on storytelling techniques that work best for digital media, this book describes the essential skills and tools in a Web author's toolbox, including a thorough understanding of grammar and style, a critical eye for photography, and an ear for just the right sound byte for a podcast. This clearly written guide provides a fun and practical approach to Web writing that busy students and writers will be eager to learn and explore. * Uses concise, straight-to-the-point style to illustrate techniques for writing sharp and focused Web copy, coupled with compelling visuals and sound* Focuses on writing practices and guidelines, with exercises and prompts developed and tested by the author* Features clear design, with plenty of pictures and visual elements, and a friendly and knowledgeable voiceTake your learning even further with Lynda's companion book: The Web Writer's Toolkit: 365 prompts, collaborative exercises, games, and challenges for effective online content. For more tips, exercises, and suggestions for teachers, check out the book's Web site at www.write4web.com.
作者简介作者简介
Lynda Felder 资深网络内容创作专家，致力于电子媒体内容创作的实践和研究，在该领域拥有超过15年的工作经验。创作的内容涉及无线通信、医疗设备等多个领域。她非常乐于分享她在内容创作方面的经验和心得，不仅在多所大学教授网络内容创作的课程，而且以志愿者的身份开展故事讲述和写作方法方面的培训。
译者简介
李婧 网名小哀Amyli, 资深交互设计师和用户体验设计师，毕业于电子科技大学计算机科学系，毕业后留学英国约克大学，获人机交互专业硕士学位。现任百度移动用户体验部交互设计师，负责掌上百度、百度搜索等多款产品。
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