The E-Myth Revisited读书介绍
类别 | 页数 | 译者 | 网友评分 | 年代 | 出版社 |
---|---|---|---|---|---|
书籍 | 268页 | 8.2 | 2020 | HarperCollins |
定价 | 出版日期 | 最近访问 | 访问指数 |
---|---|---|---|
USD 21.99 | 2020-02-20 … | 2020-03-07 … | 42 |
In this first new and totally revised edition of the over two million copy bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business -- from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether it is a franchise or not. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
作者简介迈克尔·格伯(Michael E. Gerber)
E-Myth Worldwide公司创始人兼首席执行官,优秀的小企业咨询专家,成功地掀起了全美小企业革命的浪潮。《公司》杂志称他为“世界首席小企业权威”。
同时,他也是著名的畅销书作家,其作品被翻译成了29种语言,行销140多个国家,得到了世界各地企业管理者的深切认同。
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