Zig Zag读书介绍

Creativity,英文,心理学,平面设计,商业,产品,academia,Sawyer,

Keith Sawyer      ISBN:9781118297704    原作名/别名:《》

Zig Zag摘要

A science-backed method to maximize creative potential in any sphere of life With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation. Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world-changing innovations to create an accessible, eight-step program to increasing anyone's creative potential. Sawyer reveals the surprising secrets of highly creative people (such as learning to ask better questions when faced with a problem), demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectively. This science-backed, step-by step method can maximize our creative potential in any sphere of life. Offers a proven method for developing new ideas and creative problem-solving no matter what your profession Includes an eight-step method, 30 practices, and more than 100 techniques that can be launched at any point in a creative journey Psychologist, jazz pianist, and author Keith Sawyer studied with world-famous creativity expert Mihaly Csikszentmihalyi Sawyer's book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power.

作者简介

凯斯•索耶 (Keith Sawyer)

北卡罗来纳大学教堂山分校特聘教授，曾任职于华盛顿大学圣路易斯分校，从事心理学、教育学、商学等方面的研究。

全球知名创造力研究学者，颇有成就的爵士乐演奏家，雅达利公司电子游戏设计师。曾出版多本有关合作与创造力的著作，包括《 天才团队：如何激发团队创造力》《创造性：人类创新的科学》等。其中，《天才团队》一书获选为《美国图书馆杂志》“管理学/领导学的最佳商业图书”和800-CEO-READ网站“经理人必读创新书”。

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Zig Zag Creativity,英文,心理学,平面设计,商业,产品,academia,Sawyer,　2020-02-20 …

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