经典好书《The Grand Strategy of the Roman Empire》读书内容简介:ell written and forcefully argued...Luttwak's formulations are as refreshing as they are convincing...He has done for Roman h...详情

经典好书《Good Strategy Bad Strategy》读书内容简介:here is really only one question you are asking in each case. The question is: ‘what is really going on here?’”The rem...详情

经典好书《Strategy Maps》读书内容简介:, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that...详情

经典好书《Jack Trout on Strategy》读书内容简介:oauthor of Positioning--essential tactics for success in every marketing arena With his 1981 classic, Positioning,...详情

经典好书《Hegemony and Socialist Strategy》读书内容简介: 作者简介详情

经典好书《Kroll on Futures Trading Strategy》读书内容简介:Kroll） 译者：陈瑞华斯坦利·克罗（？—1999）是美国著名的期货专家，1960年进入全球金融中心华尔街。他在华尔街的33年之中，一直在期货市场上从事商品期货交易，积累了大量的经验。在20世纪70年代初的商品期货暴涨行情中，用1.8...详情

经典好书《The Boston Consulting Group on Strategy》读书内容简介:各行业先进战略管理经验的研究成果，记录了波士顿公司在这一领域做出的许多重要贡献。它就像一部电影，反映了波士顿咨询公司关于公司战略思维的演变轨迹。书中讨论的各种问题和实例正是中国企业面临的情况和挑战，对我国许多企业家和管理人员思考企业的长远发展将提供有...详情

经典好书《Strategy》读书内容简介:, Sir Lawrence Freedman, one of the world's leading authorities on war and international politics, captures the vast history ...详情

经典好书《Makers of Modern Strategy from Machiavelli to the Nuclear Age》读书内容简介: 作者简介详情

经典好书《On Grand Strategy》读书内容简介: distinguished historian of the Cold War, has for almost two decades co-taught grand strategy at Yale University with his col...详情